The Department of Trade and Industry (DTI) is leading a delegation of South African enterprises to showcase their products at the World Food Moscow show, in Russia.
Scheduled to take place from the 17th to the 20th of September 2018, the World Food Moscow is an annual international trade fair that’s described as an ideal platform for South African companies to attract the attention of Russian wholesalers, distributors, retailers and restaurateurs.
The Minister of Trade and Industry, Dr Rob Davies, said the World Food Moscow 2018 will expose South African companies to available opportunities in Russia as well as creating awareness for their products. The objective of taking companies to showcase their products at World Food Moscow is to promote South Africa’s agro-processing industry in order to consolidate and establish market presence of the South African products in Russia.
The DTI claims that 2017 participation at the World Food Moscow generated export sales of about R56 million.
This forms part of a mission to boost broader South Africa’s exports to Russia which increased from R4.1 billion in 2016 to more than R4.7 billion in 2017. Major South African exports include edible fruits and nuts, manganese ores, products of iron and steel, beverages, spirits and vinegar, vehicles, electrical machinery and equipment.
World Food Moscow 2017 hosted 1433 exhibitors from 65 countries specialising in food and beverage products with 78% of the exhibitors reporting that they had return of investment from exhibiting at the show. The fair attracted 28 922 visitors from 78 regions of Russia and 89 countries.